CAMPAIGN: Guinness National TV Spot

:60 sec Agency Cut

Agency: Grey Canada
My Project Role: Lead Art Direction, Copy Writing, Concept

National TV Spot for Guinness to bring a summer campaign to life around the concept that as you mature you move from parties to good conversation and a good beer. Eventually, you get to Guinness.

Creative Director: Glen Hunt
Art Director: Todd Lawson
Copy Writer: Todd Lawson, Glen Hunt
Directors:Nico & Martin ( Primo/Holiday Films )
Dee Anderson/Derek Sewell/Vicky Piantini
Panic & Bob
SFX: Crush Inc.
Original Score: Grayson Matthews