The Idea To promote the launch of a new I.T. Software solution that used both Managed Services and a subscription based reporting Dashboard called Odometer we created a series of explainer videos (Long form and feature focused cut downs with voice over) and motion graphic social posts. We also assisted in the UX design of …
A large effort to relaunch the Vicimus.com website as a better representation of our company, products, services and industry credentials.
The flagship Vicimus product, Bumper has grown to have a user base through out North America, Mexico, Brazil and is growing by the day…
Expanding from the 2018 Whiteboard Concept, the 2019 creative for the NADA Conference & Expo…
Various animations and videos created in-house for Vicimus and Dashboard for use in B2B marketing and social media.
Whiteboard inspired campaign which included booth design, marketing material, swag, communications and a website for 2018 Las Vegas NADA Expo…
Agency: Vicimus My Project Role: Creative Direction VP, Creative Strategy : Todd Lawson Design/Branding: Eric Williamson, Nate Felipe Development: Amanda Mercer Copy & Social: Rebecca Poier, Morry Patoka Simple creation of a multi-language, multi-channel Social Media Campaign based on an Advent Calendar concept of Automotive Marketing Tips. Each day a tip was posted linking back to a offer registration from where …
Agency: VicimusMy Project Role: Creative Direction VP, Creative Strategy : Todd LawsonDesign/Branding: Richard DaoUX/UI Site Design: Rosie SobczukConcept: Barry Hillier, Todd Lawson, Richard Dao In Late 2016 with the planned acquisition of Dashboard by tech company Vicimus we began a branding project. At its heart Vicimus had no brand. A tech start up with clients in automotive they really …
Agency: Powered By Dashboard (Vicimus as of 2019)My Project Role: Creative Direction, contributor 2015 Launch Team:Chief Creative Officer / Contributor : Todd LawsonSenior Editor: Robin StevensonMagazine Design: Rosie Sobczuk, Jasmine LinWebsite Design: Isabelle SantiagoWebsite Development: Cody CollicottAdvertising Director: Barry HillierSocial And Events Director: Brent WeesPrinter: Manduck Media 2019 onwards: Strategy Mob was adjusted in 2019 to focus on digital content, podcasts …