article

The creative long game SUCKS. But you can overcome it with these quick habit changes.

As creatives, playing the long game can be excruciating. Your head is almost always going a million miles a minute and new ideas are kicking out old ones constantly. Our built in need to create and produce things is in our nature. So, when it slows down to a snail’s pace of revisions, concept rounds, strike outs or delays in a project it can really kill your motivation…

The creative long game SUCKS. But you can overcome it with these quick habit changes. Read More »

ARTICLE: Dealer & Designer

Dealer & Designer Article by Todd Lawson for Strategy Mob

Originally written and published in Strategy Mob Magazine, October 2015 – Issue 01 and also featured on their website. Your focus is on moving metal. A good relationship with your creative team will help you sell more. You have a great dealership. Good deals, too. But something is stopping people from coming through your doors.  I’m

ARTICLE: Dealer & Designer Read More »

ARTICLE: Strategy Magazine – Next Big Thing Contribution

Originally written and published in Strategy Magazine, September 2015  “Next Big Things” issue and also featured on their website. Automated creativity is changing a digital creative’s role. Universally accessible big data, app development and faster cross-platform server-side coding platforms have allowed us to work with more automated processes in real-time. Early systems are already letting

ARTICLE: Strategy Magazine – Next Big Thing Contribution Read More »