ProductProducts & Software · UX Products & Apps

Glovebox CMS

Agency
Vicimus
Project Type
Product Design
My Role
Chief Creative Officer, UX and Creative Lead
My Contributions
Creative Direction/UX/UI/Architecture, Documentation, UX

Overview

Used by hundreds of automotive dealerships across Canada as well as manufacturers Nissan and Toyota, Glovebox is a Content Management System (CMS) and Service based offering. Operating as a dealers virtual showroom and providing a full service online solution specifically tailored for a dealer and their needs across all departments. Includes full marketing support, training, strategic planning and creative development power allowing the dealers to create and easily edit their site. 2 years before wordpress moved to block editing, Glovebox introduced it to dealers in version 3.

The Ask

Dealers’ website needs were remarkably similar from store to store. Give them one platform to create and easily edit their own sites, backed by full marketing support, training and creative services.

The Solution

I reworked the UX and UI and directed the team in building a library of template themes and pages — through hundreds of user flows, wireframes and click-through prototypes, always starting on paper. Version 3 introduced block-based editing to dealers two years before WordPress moved to block editing.

Results

A multi-award-winning platform used by hundreds of dealerships and by Nissan and Toyota — in use and continually updated for over 8 years.

Scope of work

PRODUCT: Product design, User Experience (UX), User Interface Design (UI), User Flows, Wireframes, New feature development, software maintenance, page template for a large starter page design library and testing.
SALES & MARKETING: Marketing Plan Development and Oversight, Websites, Published Articles, Media Campaigns (Print, Digital, Video), Inbound and outbound Sales Material (sell sheets, direct mail, leave behinds)
USERS: User Manuals, User Videos, Customer Information Communications and Active Dealer Creative Services through general requests.

Much of my time on Glovebox has been reworking UX, UI and directing the team on building a library of template themes and pages. As well as marketing material. I have made hundreds of consumer journey and user flows…

Like Flows, the team created hundreds of wires and click-through prototypes…

I almost always start interface projects off with paper before any software is opened and encourage my team and as any other staff involved in the project or with understanding of the category to start the same way. I believe in it so much I’ve written articles about it: My Brain Is Wired For Pen And Paper.