Products & Software

MCIM (Product Design & Research)

My Project Role: Product Design & Research Lead (Internal) The Ask: During my time with MCIM (An asset management and critical maintenance platform for data centers and global banking firms built overtop of Salesforce) I have conducted dozens of discovery and research initiatives, developed a design system library, and been the sole lead product designer. The following […]

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PRODUCT: Odometer

Agency: DashboardMy Project Role: Creative Direction/UX/UI Chief Creative Officer : Todd LawsonDesign UI/UX: Isabelle Santiago Odometer was an analytics engine that tracked engagement in multiple products that focused on simplified, dealer-specific stats and lead tracking. The tool came out of a direct need within Automotive Retail. Many dealers want stats and ways to track but find Google bloated and overly

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