Vicimus Auto-Advent Social
- Agency
- Vicimus
- My Project Role
- Creative Direction
- VP, Creative Strategy
- Todd Lawson
- Design/Branding
- Eric Williamson, Nate Felipe
- Development
- Amanda Mercer
- Copy & Social
- Rebecca Poier, Morry Patoka
Overview
Simple creation of a multi-language, multi-channel Social Media Campaign based on an Advent Calendar concept of Automotive Marketing Tips. Each day a tip was posted linking back to a offer registration from where Automotive Dealers could sign up for a discount for the Bumper Retention Marketing Platform.
The campaign launched on December 1st with awareness posts and the daily tips to drive both knowledge and product awareness to followers of the Vicimus social media channels.
