MCIM

MCIM (Product Design & Research)

MCIM, Products & Software, UX, Work Work

My Project Role: Product Design & Research Lead (Internal) The Ask: During my time with MCIM (An asset management and critical maintenance platform for data centers and global banking firms built overtop of Salesforce) I have conducted dozens of discovery and research initiatives, developed a design system library, and been the sole lead product designer. The following […]

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MCIM Branding & Marketing

MCIM, Print, OOH & Publishing, Websites, Work Work

Working with the internal team at MCIM I expanded the brand into a detailed guideline with strategy, user persona, branding guide, marketing and design examples, and a brand archetype for the company.

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