Digital · Oceans · Print, OOH & Publishing · Websites & Experiences
Club Des Millionnaires AR Bus Shelter
- Agency
- Blink Creative Agency
- Project Type
- Campaign
- My Role
- Executive Creative Director
The Ask
How can we add a bit more of a unique twist to traditional OOH media in a national campaign to sell Sardines.
The Solution
Launching a simple, confident campaign that included GDN, Social, Transit Ads, Billboards and an AR experience. We started to look at ways to surprise and delight the audience if they looked closer into our national OOH campaign with an AR experience bringing Mr. Millionnaire to life. The campaign is still new in market. Results to come.
