Sounding The Alarm with BC Ambulance Paramedics Campaign
There are only 4,400 ambulance paramedics to respond to 4.9 million people in British Columbia. So we created the Sounding The Alarm campaign to help get the word out.
CAMPAIGN: HSBC Business Awards
Agency: Grey CanadaMy Project Role: Art Direction/Design/ACD Executive Creative Director: Patrick ScissonsCD / Copy Writer: James AnsleyACD / Art Director: Todd LawsonIllustrator: Raymond Biesinger To celebrate the top businesses in Canada the HSBC Business Awards we worked with Illustrator Raymond Biesinger to create a series of illustrations. A variety of print ads ran in the …
CAMPAIGN: Guinness Light Up
Creative Director: Glen Hunt Art Director:Todd Lawson Copy Writer: Glen Hunt During the evening commute home this billboard would light up with a glowing, dimensional pint on the Gardiner Expressway in Toronto.
CAMPAIGN: Guinness Ambient Window Pints
Creative Director: Patrick Scissons Art Director:Todd Lawson Leading up to the St. Patrick’s day weekend we created ambient window Guinness Pints in downtown Toronto’s business district.
PUB: Strategy Magazine Back Page AR Cloud
Agency: Grey CanadaProject Role: Lead Art Direction, Site Design, Print Ad Design. Illustration by Rene Zamic, In August 2010 Grey Canada was asked to do an editorial commentary in the industry respected Strategy Magazine’s Back Page. Wanting to focus on digital we decided to do not only the printed page but connect it to a …
PUB: IN Burlington Magazine Layouts
Project Role: Lead Art Director, Designer & Managed Production For 2 years I ran the redesign of InBurlington Magazine from a local newspaper issued by city hall to a high quality lifestyle magazine. A 72 page regional magazine with a circulation of 20,000. Worked with editors, junior designers, publishers and sales department in team based …