Working with the internal team at MCIM I expanded the brand into a detailed guideline with strategy, user persona, branding guide, marketing and design examples, and a brand archetype for the company.
MCIM Branding & Marketing Read More »
Whiteboard inspired campaign which included booth design, marketing material, swag, communications and a website for 2018 Las Vegas NADA Expo…
CAMPAIGN: Vicimus NADA Whiteboard Read More »
MCSC launched the first-ever online search party, the ‘World’s Most Valuable Social Network’. They now had a way to alert the masses, but wanted to reach those most likely to report a sighting – people nearest to where and when a child went missing. The ‘World’s Most Valuable Check-In’ is a mobile tool that sends
CAMPAIGN: Worlds Most Valuable Check-In Read More »
The Missing Children Society handles 50,000 reported cases every year yet receive no government funding support. As a result, they have limited financial resources for expansive search efforts. Instead of an ad campaign we created Milk Carton 2.0: The World’s Most Valuable Social Network – a series of web and mobile innovations on social platforms
CAMPAIGN: Milk Carton 2.0: The Worlds Most Valuable Social Network Read More »
Agency: Grey Canada/BirthPlace My Project Role: Lead Art Direction, design, UX The Made With Shreddies for Pencils Of Promise project is a Facebook project geared at raising money and awareness.
CAMPAIGN: Made With Shreddies Facebook Charity Read More »
Agency: Grey Canada Project Role: Lead Art Direction, Design, UX and wireframe developmentIllustrator: Luc LatulippeDevelopers: Christopher Lewis, Toby Pilling For the 2011 calendar year BringItOnCanada.ca and Playtex continued their drive at youth targeted social media marketing with a series of contests, games and Facebook applications. The Dance Like A Rock Star was their largest program
CAMPAIGN: Playtex Dance-Off Read More »
The project is a data-visualization experiment that currently exists as a website, desktop application (windows/MAC air App) and iphone Mobile Application/Andriod Mobile Application
APP: Global Mood Clock Project Read More »
Agency: Grey CanadaProject Role: Lead Art Direction, Design, UX and wireframe development
CAMPAIGN: Playtex Street Beat Contest Read More »
Agency: Grey CanadaProject Role: Lead Art Direction, Design, UX and wireframe development Took a single page website, adapted a US product site and frame work for the Canadian market, added and designed dozens of new areas and community focused tools and united what was a disjointed user experience into a cohesive single site: Mommyville.
WEBSITE: Mommyville Read More »
Agency: Dashboard Communications Project Role: Lead Art Direction, Lead Copy Writing, Design & Managed Production. Awards/Recognition: Applied Arts Interactive Media Award 2008 Category: Weblog/Social Networking
CAMPAIGN: H&R Block Calculatron Read More »