UI

MCIM (Product Design & Research)

My Project Role: Product Design & Research Lead (Internal) The Ask: During my time with MCIM (An asset management and critical maintenance platform for data centers and global banking firms built overtop of Salesforce) I have conducted dozens of discovery and research initiatives, developed a design system library, and been the sole lead product designer. The following […]

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UX Foundations – Planning & Mapping

Learn the foundational aspects of user experience (UX) planning and research including forms of user journey mapping and UX architecture.. Over the course of over two decades creating interactive experiences and balancing creative thinking I have spent a lot of time on understanding how things interact with people. In the early days of website design we ignored a lot of the disciplines software developers used in exchange for quick wins and fast track creations.

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Fast-To-Prototype: are too many rules and rigid structure killing your output?

“I bet many of you share all your steps in pretty infographics and overly large typography on your sites and in your pitch decks to show your clients and prospects how hard you work. How much you are worth…how much they will be involved…how much you safe check and control every penny and step for them.”

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WEBSITE: Autoshow.ca

Agency: VicimusMy Project Role: Creative Direction / Client Lead Complete 2017 rebuild, 2018 updates, 2019 refresh and a 2020 tech and mobile enhancement of The Canadian International AutoShow Online Portal into a robust and informative site for content, show schedule, features, exhibitor information, media releases and more. Built to both deliver entertainment and funnel consumers to purchase

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